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British Airways High Life Magazine

We have provided our platform to Cedar Communications on behalf of British Airways for the past two years. The fundraiser is run as a part of ‘Flying Start’ which is the global charity partnership between British Airways and Comic Relief.

Both campaigns were integrated with PayPal and then we also worked with their development team to provide greater integration with the main BA High Life website. They were also both linked back to the main BA High Life website using our API which posted live updates of the bidding on the BA High Life auction landing page.

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